Is doing your own bookkeeping right for you?
When I first started my own business I was so excited to mail out my sales letter and logo pens that I made a huge mistake!
A couple of days after I mailed out the letters I started to get phone calls. I was thrilled. I thought, "This is awesome"! That was until I realized that none of them were calling to engage my services. All of the phone calls were business owners calling to let me know I had screwed up.. big time! At first a few nice people calling to let me know but then it turned sour and I received a barrage of phone calls from angrier and angrier people, mostly men for some reason, yelling at me and accusing me of doing it on purpose. On purpose? Are you kidding me? Who makes a mistake on purpose?
At this point you might be asking yourself, "What was the mistake?" It was simple really.
Since I had never done it before, I did not realize that putting a pen in my mailer would result in higher postage. Not that big of a deal except... in my hurried excitement to stuff those envelopes into the office mailbox at my day job I failed to include a return address on all of them! The result? Every single one of the 100 plus businesses that I mailed those letters to received a bill from the US Postal Service courtesy of me. I felt like a failure and really wanted to give up. Once I pulled myself together I realized that I just couldn't let go of my dream to help small business owner's succeed! That is when it occurred to me that maybe the mistake I made wasn't the problem. Maybe the problem was that I had a knowledge gap. So I went back to the drawing board, redesigned the way I packaged my sales letters and then took them directly to the professionals at the US Postal Service to be weighed and processed.
Do you have a knowledge gap? As business owners we really do try to do it all but there comes a time when we must face the fact that we don't know how to do everything. You likely know without me asking where your knowledge gap is since it is that thing you do not specialize in that takes up loads of your time. If that is the case you really have two choices. One is to hire someone to do it for you OR you can learn how to do it yourself. In my case, I knew that I wasn't going to sending out enough mailers to warrant setting up a shipping department and opted to bring my batches of letters directly to the post office.
For many of you accounting may be where you have your knowledge gap and that is why I have a couple of options for you. 1) Hire me to do your bookkeeping for you. It is easy. I specialize in customizing an accounting system that lets you do what makes you money while I do the rest. My clients love being tax-ready at tax time rather than frustrated by mountains of paperwork OR 2 ) Take one of my classes where I walk you through step-by-step how and what you should be doing. Give me 30 days and together we will close your accounting learning gap and you will know how to deal with those mountains of paperwork you get each month.
If you are not sure where your learning gap is we have another solution for you as well. You can join our FREE Facebook group and connect with other business owners who are helping each other quickly find answers to your questions. Join here http://bit.ly/DIYEmpoweredEntrepreneurs